Paula Pons logo

How to understand Maurizio Cattelan’s art?

Artist or scammer. Excellence or absurdity. Genius or falseness. How to understand Maurizio Cattelan’s art?    Maurizio Cattelan’s art can ...

Read More

About Edmund de Waal

Edmund de Waal's work is an inexhaustible source of beauty, purity and truth...

Read More

Unboxing: the potential of Smart Packaging

Consumers are continually demanding more and more from packaging and sustainability. They’re now paying more attention to how the products ...

Read More

5 keys for great Packaging Storytelling

Reflecting your brand personality is a must to resonate and connect with your potential customers. Storytelling on packaging is an ...

Read More

How to create your ideal packaging customer profile

  Selling to everyone often turns into selling to no one. And this is sometimes the reason why some businesses ...

Read More

5 significant statistics on the importance of design in business

Sometimes we just see the aesthetics in design. But actually design is so much more than just graphic outputs. These ...

Read More

The value of typography for your brand

Typography is one of the most fundamental elements in a business visual identity. It establishes a strong visual hierarchy, provides ...

Read More

Best design definitions from great designers

  Quotes are a source of wisdom and also a source of inspiration. Here I put together design definitions from ...

Read More

Accountable: Why is it the best accounting app for businesses in Germany

Accountable: Why is it the best accounting app for businesses in Germany Are you an entrepreneur living in Germany or ...

Read More

4 Free essential tools for business project management

I want to introduce you 4 free tools for project management that I consider essential and that are currently leading ...

Read More