Paula Pons logo



Art direction for the launch video of Ankorstore Plus, the new subscription program of Ankorstore in which I designed the brand identity and worked on the storytelling and direction of the promotional video. 

Motion Designer: Sebastian Infante
3D Designer: David França
Art Director: Paula Pons
Content lead: Alessia Parducci

Ankorstore Plus is a new program for retailers who want to profit from all the benefits that Ankorstore offers. It’s represented in the video as an access, a window to a new reality. We represented this new space with an object that goes through all the benefits since the moment the Plus window opens.